Whisky is a passion to explore. From the history of the spirit to the evolution of the industry, the story of whisky helps fuel that passion. Often, it’s easy to forget that whisky is also a global multibillion dollar industry. The stories of whisky — from news and new releases to in-depth inquires and what goes on behind the label — blend together to help us appreciate the spirit of whisky.


Evan Williams Bourbon Experience Opens in Louisville

November 17, 2013 – Another stop on the Kentucky Bourbon Trail has opened in downtown Louisville with the debut this weekend of the Evan Williams Bourbon Experience. Heaven Hill’s $10.5 million (USD) visitor attraction is the latest development on Louisville’s historic “Whiskey Row” along Main Street, and is expected to draw more than 100,000 visitors a year.

The Evan Williams Bourbon Experience includes a micro-distillery capable of producing a barrel of whiskey each day, along with two separate tasting rooms. It makes Heaven Hill the only distiller with two stops on the Kentucky Bourbon Trail, along with the Heaven Hill Bourbon Heritage Center at the company’s main campus in Bardstown.

The micro-distillery is just the first of what is expected to be at least four distilleries to be built along Whiskey Row. Michter’s is planning a similar demonstration distillery at its new center just down the street, which has been delayed by problems with the historic building being renovated to house the Michter’s facility. Louisville Distilling Co. is building the Angel’s Envy distillery at the eastern end of Main Street, and plans are in the works for at least one craft distillery in the neighborhood.

Links: Evan Williams