September 6, 2013 – Bruichladdich stayed out of travel retail sales for most of the time following the distillery’s revival in 2001, only making a few limited forays into the market in the last couple of years. Now, Rémy Cointreau’s sole whisky distillery will be making a major move into the travel retail arena, according to Just-Drinks.com. The site reports Bruichladdich will offer four new expressions as travel retail exclusives over the next six months, including Octomore 6.2, Port Charlotte 11, Bere Barley 2006, and a one-litre size Bruichladdich Organic bottling.
The distillery will rely on Rémy’s extensive travel retail experience to build its presence in the sector. Decisions on which regions will get the initial bottlings are still being made.
Links: Bruichladdich