Episode 472: March 29, 2014

James Espey has created some of whisky’s legendary brands during his career, along with the Keepers of the Quaich, and was named an Officer of the British Empire by Queen Elizabeth II last year for his services to the whisky industry. Now, he’s busy with a brand of his own…and his own brand. The Last Drop is a boutique whisky brand he and his longtime friends created, and his story of personal brand-building is the subject of his new book “Making Your Marque.” He’ll share his story on this week’s WhiskyCast In-Depth, and you’ll have a chance to win a signed copy, too.

Links: The Last Drop | Beam | Suntory | Tennessee General Assembly | Brown-Forman | Jack Daniel’s | Diageo |George Dickel | Chattanooga Whiskey | Cotswold Distilling Company | eFinancialCareers | Johnnie Walker | Explorers Club | Ardbeg | anCnoc | A. Smith Bowman | J&B | Whisky Magazine