Each week, we bring you the latest whisky news on WhiskyCast, but a lot can happen during the week. Now, you can keep up with whisky news as it happens here on WhiskyCast.com!

10 Years of Making Rye Whiskey at George Washington’s Distillery

George Washington’s original whiskey distillery at his Mount Vernon estate in Virginia operated from 1797 until shortly after his death in 1799. In 2007, the restored distillery began producing rye whiskey using Washington’s original recipe. Ten years later, distillers from around the United States gathered at Mount Vernon to celebrate – and make some whiskey.

Editor’s note: Some production support for this episode was provided by the Distilled Spirits Council. In accordance with our ethics policy, WhiskyCast retains full editorial control over the content of this episode. 

Links: George Washington’s Distillery at Mount Vernon | Distilled Spirits Council

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A Snowflake Whiskey in the Rocky Mountains

On the first Saturday each December, Stranahan’s Distillery in Denver releases its annual Snowflake limited-edition single malt whiskey. The release party has become more than just a one-day event, as hundreds of whiskey lovers start camping outside the distillery days in advance to claim a spot in line. We’ll meet these “Strana-fans” and get a look behind the scenes as the 2017 release of Snowflake goes on sale.

Editor’s note: Production support for this episode was provided by Stranahan’s/Proximo Spirits. In accordance with our ethics policy, WhiskyCast retains full editorial control over the content of this episode. 

Links: Stranahan’s

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A $60,000 Whisky Tasting: The Balvenie DCS Compendium Chapter 3

Tasting The Balvenie's DCS Compendium Chapter 3 single malts. Photo ©2017, Mark Gillespie/CaskStrength Media.

What’s it like to taste five rare whiskies worth $60,000? In our latest “One on One” tasting, we’ll sit down with Gemma Paterson of The Balvenie to taste Chapter 3 of the DCS Compendium: five single cask whiskies selected by longtime Malt Master David Stewart MBE. Stewart selected a total of 25 casks in 2015 that represent the breadth and depth of his work at The Balvenie over 55 years, with the five casks to be released each year representing a different element of the whisky-making process.

The Balvenie DCS Compendium Chapter 3. Image courtesy William Grant & Sons.Chapter 3 has been dubbed “Secrets of the Stock Model” to represent Stewart’s record in managing the distillery’s cask inventory through both good and bad times for the Scotch Whisky industry.

The casks in this chapter range from a 13-year-old cask filled in 2004 to the oldest bottling ever of The Balvenie: a 55-year-old cask filled in 1961 – the year before David Stewart joined William Grant & Sons as a member of the whisky supply team. Only 50 sets of each chapter are available worldwide, with a recommended retail price of $60,000 each.

Listen to Mark Gillespie’s tasting with Gemma Paterson:

While the complete set of Chapter 3 bottles is priced at $60,000, there is a much less expensive way to taste them. The Four Seasons Hotel in New York City acquired a set for its Ty Bar, and offers a tasting flight of all five whiskies for $5,000.

Links: The Balvenie | Four Seasons Hotel New York

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Our Position on the “Net Neutrality” Debate

November 28, 2017 – On December 14, the U.S. Federal Communications Commission will hold a hearing and vote on the “Restoring Internet Freedom” rule making proceeding (#17-108), also known as the “Net Neutrality” issue. The proposal sponsored by FCC Chairman Ajit Pai would remove the restrictions on Internet Service Providers and network operators imposed by the Commission in 2015 that require all ISP’s and network operators to treat all data and content equally.

It would allow companies such as Comcast and Verizon to charge content producers like us for “priority” access to their networks – or for any access at all. That means you could – in theory – face longer download times for WhiskyCast episodes or while visiting our web site, and if you’re a customer of a small privately-owned ISP, you might not even be able to access our content if the owners object to the legal use of alcoholic beverages. The proposal would also pre-empt state and local governments from imposing their own “net neutrality” restrictions on providers operating within their regions.

As might be expected, we are strongly opposed to this, since it could well increase our costs to produce WhiskyCast, the WhiskyCast Tasting Panel, WhiskyCast HD, and WhiskyCast.com. While CaskStrength Media wouldn’t have to negotiate directly with the Comcasts and Verizons of the world, the hosting providers we use to deliver our content to you would, and the fees they pay for access would be passed on to us and other content producers.

Today, CaskStrength Media filed this comment with the Federal Communications Commission, and we are posting it here to fully disclose where we stand on this issue.

November 28, 2017

Federal Communications Commission

Chairman Ajit Pai
Commissioner Brendan Carr
Commissioner Mike O’Reilly
Commissioner Mignon Clyburn
Commissioner Jessica Rosenworcel

Dear Commissioners and FCC Staff:

I write today in opposition to the “Restoring Internet Freedom” proceeding (17-108) currently pending before the Commission. My experience with the Commission’s regulation of electronic media dates back to 1978, when at the age of 16, I successfully passed the test for what was then known as the “Third Class Radio Telephone Operator’s License with Broadcast Endorsement,” which was required before I could be hired to work at a radio station. At that point in time, the FCC’s regulatory powers were significantly different from today, with one key exception that I believe is viable in the current debate over “net neutrality.”

As you are well aware, the FCC was established by the Communications Act of 1934 at a time when owners of radio stations were unregulated and causing havoc on the airwaves by competing on the same frequencies and trying to drown out smaller stations with high-powered transmitters. One of the FCC’s goals was to manage the scarce resource of radio spectrum and ensure the “public interest, convenience, and necessity.” While the “scarcity” issue has been whittled away over time with the development of new technologies, the Internet remains one area where we still have a scarcity of bandwidth. Many regions – urban and rural – still have limited or no high-speed Internet access, and often are served by only one Internet Service Provider (ISP). Even in our major cities, the choice of ISP’s often remains limited.

The current proceeding now pending before the Commission would grant those ISP’s the ability to serve as a gatekeeper for content being delivered to their customers, replacing the “common carrier” status that was imposed by the FCC under the previous Administration. I respectfully disagree with the argument posed by Chairman Pai that the Commission and the Federal Trade Commission would be able to intervene if and when an ISP’s management of web traffic becomes anti-competitive, as there is currently no definition of “anti-competitive.” Allowing ISP’s to charge web content providers for access (either basic or prioritized) to their networks (and consumers) is by itself anti-competitive, as it would turn the Internet into a service where only those content creators who can afford to pay the ISP’s – or worse – those who create content that either doesn’t compete with an ISP’s own content offerings or content that an ISP chooses to allow – will be able to reach their audiences. 

I understand the free-market implications of allowing ISP’s to charge content providers for access to their networks, but in this case, the free market of ideas and information that have been a hallmark of American society must take precedence over corporate interests. 

Let me cite our own personal example: our family’s company, CaskStrength Media, has produced podcasts and online content on whiskies since November, 2005, and we deliver our content to consumers of legal drinking age via the free and unfettered Internet. Should this proposal be enacted, we face the very real potential that major ISP’s such as Verizon and Comcast will impose access fees on the hosting providers we use to serve our content. Other, smaller ISP’s could potentially decide to block our content completely based on the owner’s religious beliefs against the use of alcoholic beverages, a personal history with alcohol abuse, or any reason they choose. In the first example, our hosting providers would likely pass those access fees on to us and other podcast producers – making a growing industry that has added diverse voices to public debate financially untenable for many producers. In the second example, an ISP would be able to decide what content its customers can get access to. Given the limited Internet access options I previously cited, this means consumers would have little or no options to switch to another ISP that does not exercise control over content. Commissioner Clyburn has stated publicly that the Commission’s 2015 rules are “the best way to protect consumers and small businesses while promoting innovation.” I agree with the Commissioner. 

“The Law of Unforeseen Consequences” often comes into play when new regulations are enacted, and the decision to remove “common carrier” status from ISP’s and network providers could well lead to that in this case. I refer to the 1990 CompuServe v. Patterson ruling in which online services defined as “distributors of information” could not be held liable for content that could be deemed libelous. If the current regulations that treat ISP’s and network operators as common carriers are removed and those companies are allowed to exercise significant control over the content they provide to consumers, there is a very real risk that those companies will be subject to lawsuits over alleged defamatory content that passes through their networks to the end consumer. Attorneys often look at the potential defendant with the “deepest pockets” when deciding to file a lawsuit, and to be blunt, major telecom companies such as Verizon and Comcast have far deeper pockets than most media companies, let along the individual blogger or podcaster. 

The supporters of this proposal also argue that it will release the binds on ISP’s and network operators to invest in their infrastructure and develop new technology. There is nothing that keeps them from doing so under the present rules, except for the desire to grow their own profits and keep Wall Street happy. I refer the Commission specifically to Verizon’s decision to renege on commitments it made to regulators and local officials in New Jersey and other states to build out its FiOS fiber optic network in recent years. At a time when we still do not have true “free-market” competition among ISP’s, it does not make sense to allow incumbents to exert even more control over the content American consumers access on the Internet. 

In the Declaration of Independence, Thomas Jefferson wrote that “all men are created equal.” 221 years later, we must recognize that “all data is created equal.” Today’s web servers pass trillions of bytes of data each day with no discrimination, and I ask you to reject the proposal pending before the Commission to make sure it remains that way in the future. I do not believe, as some critics have claimed, that the end of “net neutrality” means the end of democracy in the United States. I do believe that it would lead to fewer voices being heard in the public marketplace for ideas, though, and that would be something Jefferson, Franklin, and the other founders of our country would strongly disagree with. 

I would welcome the opportunity to discuss this issue with you or the FCC staff at any time…perhaps even over a dram or two of a fine whisky. I’ll even bring the whisky! 

Sincerely, 

Mark Gillespie
Haddonfield, New Jersey
www.whiskycast.com

We believe the Internet should be a free and open marketplace for ideas and information, as that only enhances the public debate on critical issues facing our world – as well as the more enjoyable topics we prefer to discuss on WhiskyCast. We invite you to visit the FCC web site, learn more about the proposed new regulations, and add your own public comments if you’re so inclined (even if you disagree with us – we respect your right to do so). Unfortunately, some public comments on the FCC web site and social media have devolved into racist and personal attacks on members of the Commission, and we do not condone or endorse them. If you choose to express an opinion, we urge you to do so respectfully, but passionately.

Links: Federal Communications Commission

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French Police Search for Whisky Thieves after $793,000 Burglary

November 14, 2017 – Police in Paris are investigating what may well be one of the largest whisky thefts on record after an audacious team of burglars struck at the legendary La Maison du Whisky shop Sunday night. According to media reports, the thieves broke through the store’s metal shutter and door, then took 69 bottles of rare whiskies valued at €683,000 ($793,670 USD). Not only did the thieves manage to not alert residents of Rue d’Anjou in the city’s 8th arrondissement, but La Maison du Whisky is located directly across the street from the British Embassy, which is usually under tight security and often guarded by police officers. The neighborhood is within several blocks of the Élysée Palace, and in addition to the British Embassy, is home to numerous other embassies.

"The Squirrel," a 1960 Karuizawa single cask bottling stolen from La Maison du Whisky in Paris on November 12, 2017. Image courtesy La Maison du Whisky.Among the bottles stolen was one of the rarest Japanese whiskies in the world: a 1960 Karuizawa single cask bottling known as “The Squirrel” and billed as the oldest Japanese single malt ever bottled. Only 41 bottles were released in 2013, when the whisky was bottled after being matured for 52 years in cask #5627, an ex-Sherry butt. Each of the 41 bottles has a different name, based upon the character on the unique “netsuke” that hangs from the bottle’s neck.

Estimates of the stolen bottle’s value have been as high as €195,000 ($229,800 USD) in the aftermath of the break-in. However, other bottles from the same cask have gone for much less at auction. Last April, WhiskyAuctioneer.com sold “The Archer” from the same cask in an online auction for £100,100 ($131,561 USD). Another bottle from the same cask, known as “The Cockerel,” brought a high bid of $117,744 at a 2015 Bonhams auction in Hong Kong.

La Maison du Whisky is one of Paris’s oldest whisky shops, having opened on Rue d’Anjou in 1968, 12 years after Georges Bénitah founded the family-owned spirits importer and distributor. His son, Thierry Bénitah, is the current managing director of LMDW, which also operates a second shop in Paris’s Carrefour de l’Odéon and  locations in Singapore and Reunion Island. The company is also the promoter of the annual Whisky Live Paris festival held each September and publishes the French edition of Whisky Magazine.

WhiskyCast has contacted Thierry Bénitah for an interview, and this story will be updated with additional information.

Links: La Maison du Whisky

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Stoli Group Plans to Reshape Bardstown with Kentucky Owl Park

November 10, 2017 – Kentucky’s Bourbon boom is getting another shot in the arm, as Stoli Group has now officially confirmed its widely-rumored plans to build a distillery in Bardstown to make its Kentucky Owl Bourbon, while developing a full range of American whiskies to complement the brand it acquired in January from hotelier and whisky blender Dixon Dedman. When completed, the Kentucky Owl Park will be not just a distillery, but a destination complete with its own hotel, convention center, art gallery, and even a concert hall. The division of Luxembourg-based SPI group has acquired 420 acres of land, including the current Cedar Creek Quarry site, and will begin construction on its first rickhouses and the distillery in early 2018.

The site plan for Kentucky Owl Park in Bardstown, Kentucky. Image courtesy Stoli Group.“It’s hard to surprise somebody with a distillery…there are a lot of great sites,” said Dmitry Efimov, who heads Stoli Group’s American Whiskey Division. “We decided to approach it from a slightly different angle. We want to build a state-of-the-art distillery…but we also want to take it as a destination to a completely different level. We want to have a site that will be known way beyond Kentucky, and way beyond the United States, actually,” he said in a telephone interview.

Much of the distillery site has been used as a stone quarry for the last 70 years, and the plans call for the pits to be turned into 200 acres of lakes that will provide recreational opportunities along with a water supply for the distillery. In addition, the old train station on the quarry site will be refurbished, with plans to have the “My Old Kentucky Dinner Train” make regular stops at the station once the distillery opens in 2020.  According to Efimov, the initial $150 million dollar construction phase will include the distillery and production facilities, with an overall timeline of eight to ten years for the convention center, a hotel, and other facilities. Efimov declined to provide an estimate for the project’s overall cost.

Listen to Mark Gillespie’s interview with Dmitry Efimov:

 

An aerial view of the site for the Kentucky Owl Park distillery project. Image courtesy Google Maps.

The Kentucky Owl Park site will span both sides of Highway 245, which runs along the north and eastern edges of Bardstown, and is close to Luxco’s new Lux Row Distillery, which is scheduled to begin production in early 2018. The distillery is also about a mile from the Bardstown Bourbon Company, which opened in September 2016, and is another major investment in Bardstown’s economic development program centered on its history as the “Bourbon Capital of the World.” In a news release, Bardstown Mayor Dick Heaton praised the move. “This new investment is a testament that there is no better place to make bourbon, educate and entertain visitors than Bardstown, Kentucky. The announcement comes as a result of much hard work by many people in the public and private sector here. The City of Bardstown is proud to be a part of this exciting project,” he said.

Kentucky Owl is Stoli Group’s entry into the American Whiskey market. The company is most well-known for its Stolichnaya Vodka, but also operates a tequila distillery in Mexico and a rum distillery in Louisiana. It bought Kentucky Owl in January from Dixon Dedman, who operates the Beaumont Inn in Harrodsburg, Kentucky with his family. His great-great grandfather, C.M. Dedman, started distilling Kentucky Owl in 1879 and made it until 1917, when Prohibition forced the distillery to close and the U.S. Government seized Dedman’s maturing stocks of whiskey. Dixon Dedman released the first modern bottling of Kentucky Owl in 2014, and joined Stoli Group as its master blender as part of the January deal. Earlier this fall, Stoli Group released the first bottling of Kentucky Owl Straight Rye Whiskey, along with the seventh batch of Kentucky Owl Straight Bourbon

Kentucky Governor Matt Bevin and other state officials pledged their support for the Kentucky Owl Park project during a groundbreaking ceremony Wednesday at the quarry in Bardstown. The Kentucky Economic Development Finance Authority has already approved a $2 million package of tax credits and incentives based on an estimated 77 new jobs that will be created when the distillery opens.

Links: Kentucky Owl | Stoli Group

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Reviving Whiskey Distilling in Dublin’s Liberties

Dublin’s Liberties neighborhood was once the center of the whiskey universe at a time when Irish Whiskey ruled the world more than 100 years ago. Changing tastes, wars, and economics ended that, and the last heritage distillery in the Liberties closed in 1976.

Four decades later, the resurgence of Irish Whiskey has led to a resurgence of distilling in the Liberties, with two distilleries now in production and two more under construction as the Liberties reclaims its place in the whiskey world. We’ll explore that revival with a visit to Dublin on this episode of WhiskyCast HD!

Editor’s note: Production support for this episode was provided by Irish Distillers Pernod Ricard. In accordance with our ethics policy, WhiskyCast retains full editorial control over the content of this episode. 

Links: Teeling Whiskey Company | The Dublin Liberties Distillery | Pearse Lyons Distillery

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Single Malts a Bright Spot for Scotch Whisky Exports

Single Malt Whisky bottles on display. Photo ©2017, Mark Gillespie/CaskStrength Media.

October 30, 2017 – Single Malt Scotch Whiskies are one of the few bright spots in the latest report on Scotland’s whisky exports from the Scotch Whisky Association. The trade group’s analysis of export data from HM Revenue & Customs for the first half of 2017 shows a 7 percent increase in exports of Single Malts during the period, with an estimated value of £479 million ($631.2 million USD). Single Malts now account for more than 25 percent of the value of all Scotch Whisky exports – an all-time high.

Overall Scotch Whisky exports increased in value to £1.8 billion ($2.37 billion USD), up 3.4 percent from a year ago. While that would appear to be a positive gain, a closer look at the data indicates reasons for concern among industry leaders.

“It’s quite a mixed picture,” said Rosemary Gallagher of the SWA. “Things are looking very positive in terms of value – some large markets are up in value, such as the USA, China, and Japan, but there were some markets which didn’t perform quite so well in part to political and economic headwinds.” France, the number one market in export volume, fell in both areas with a 6.8 percent decrease in the number of bottles shipped and a 0.2 percent decrease in the value of those bottles. Overall, the volume of Scotch Whisky exports fell by two percent during the first half of the year, despite the Brexit-induced plunge in the British pound’s value against other world currencies that made Scotch Whisky more attractive on the export market.

While part of the change can be attributed to consumers switching to higher-end Blended Scotch and Single Malts, the SWA’s Gallagher expressed the industry’s growing concern over the decline in volume. “We’re looking now to address that fall in volume to create some more growth there as well,” she said in a telephone interview. The association has been arguing for a reduction in taxes on spirits when Chancellor Philip Hammond releases the British government’s autumn budget next month. Hammond’s spring budget imposed a 3.9 percent increase in spirits taxes, and UK consumers responded by buying a million fewer bottles of Scotch Whisky during the first half of the year.

“That now sees Scotch Whisky taxed at 80 percent – that’s 8-0 percent per bottle in the UK market,” Gallagher said. “That very high level of tax is slowing growth in the UK…it’s an issue we’d like to address with an excise duty cut in the budget next month.” The SWA argues that whisky producers need a strong domestic market to help justify additional investment that would benefit both domestic and export sales.

The United States posted gains in both volume and value, with a 10.5 percent increase in volume to 58.7 million bottles of Scotch Whisky and an 8.6 percent gain in value to £387.9 million ($511.8 million USD), remaining the world leader in that category. Despite the drop in volume, France remains the overwhelming leader in exports by volume with 85.9 million bottles shipped during the first half of the year. Spain’s ongoing economic problems led to declines in both volume and value for one of Scotch Whisky’s consistent “top ten” export markets, while Brazil, South Africa, and India also posted declines in both categories.

Scotch Whisky's top export markets, January-June 2017. Graphic ©2017, Mark Gillespie/CaskStrength Media.

In looking at the countries with significant exports, it is necessary to consider whether those countries have a large domestic market for Scotch Whisky or serve as a trans-shipment point, since Customs data generally tracks only the initial export country. For instance, Singapore serves as a hub for exports to the Asia-Pacific region, and reported increases in both volume (+5.6%) and value (+12.9%). The United Arab Emirates, which imposes strict limits on domestic alcohol consumption but also serves as a key shipping hub, showed a significant decline in Scotch Whisky exports with a 22.7 percent decrease in volume and a 17.4 percent decrease in value.

One surprising statistic that jumps out from the data. Latvia imported 11.9 million bottles (+78.8%) of Scotch Whisky during the first half of 2017, enough to provide each one of the country’s 1.96 million men, women, and children with six bottles of Scotch. Presumably, the Latvian government has not implemented a “whisky welfare” scheme, and it is likely that almost all of that whisky made its way to Russia by way of Latvia. For the record, Russia does not show up on the SWA’s ranking of the top 20 countries by export volume or value,  largely because of trade sanctions imposed by the European Union and other Western countries over Russia’s intervention in Ukraine.

Links: Scotch Whisky Association | HM Revenue & Customs

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Empire State Distillers Create New Empire Rye Category

The Empire Rye logo. Image courtesy Empire Rye Whiskey Association.October 22, 2017 – New York’s nickname is the Empire State, and of course, that is where New York City’s landmark Empire State Building gets its name from. While New York’s growing community of distillers has yet to achieve King Kong-like status, a handful of rye whiskey makers hopes their new Empire Rye style of whiskey can eventually become one of the whisky world’s 800-pound gorillas.

“Our hope is that this stands up in time to all of the great whiskies of the world, and is categorically respected and uttered in the same breath as Kentucky Bourbon, Tennessee Whiskey, Single Pot Still Irish Whiskey, Scotch Single Malt, Japanese whisky…Empire Rye,” says Christopher Briar Williams of Coppersea Distilling. His Hudson Valley distillery was one of the six founding distilleries behind the Empire Rye standard, which is not a specific brand of whiskey but a style of whiskey with specific parameters that allows each distillery its own creative flexibility.

The first whiskies certified as Empire Rye were introduced Saturday during an event at the New York Distilling Company in Brooklyn. In addition to Coppersea and New York Distilling Company, Black Button Distilling, Finger Lakes Distilling, Kings County Distilling, Tuthilltown Spirits, and Van Brunt Stillhouse have released whiskies that conform to the Empire Rye standard. Taconic Distillery and Yankee Distillers have whiskies maturing in their warehouses that will be released when they meet the standard.

The first whiskies to carry the Empire Rye seal. Image courtesy Empire Rye Whiskey Association.

The first whiskies to carry the Empire Rye seal. Image courtesy Empire Rye Whiskey Association.

“I think they’re on the Rye-ght track,” longtime distiller and industry consultant Dave Pickerell said with a laugh. Pickerell works with New York’s Hillrock Estate Distillery, which has released rye whiskies in the past but has not become part of the Empire Rye project. He noted that Colonial-era distillers were making rye whiskey long before Bourbon became the dominant American-made whiskey style.

In New York, rye remained the predominant style of whiskey for the state’s distillers right up until Prohibition brought an end to whiskey production in the state. The industry only began to come alive again when Tuthilltown Spirits co-founder Ralph Erenzo lobbied state legislators to create a special class of licenses for farm distilleries in 2007. Distilleries operating under those licenses must use grain or fruits grown within New York for at least 75 percent of their production, and the Empire Rye creators decided to make that the cornerstone of their standard.

“In deciding what a New York State whiskey should be, and having determined that that whiskey should be a rye, it was fairly simple for us to kind of look at that and say ‘oh, if we have to use 75 percent New York grain anyway, let’s require that the entire 75 percent be New York State-grown ryes’,” Williams said in a telephone interview for this week’s WhiskyCast. The Empire Rye standard is stricter than the federal government’s rye whiskey standard, which requires only that rye make up at least 51 percent of the mash bill (recipe).

Listen to Mark Gillespie’s interview with Christopher Williams:

The standards for Empire Rye are based largely on the U.S. Bottled-in-Bond Act of 1897, with two exceptions. The Empire Rye standard only requires two years of maturation instead of the law’s four-year minimum and does not specify that a conforming whiskey be bottled at 100 proof (50% ABV).

The standards for defining Empire Rye.

“We all liked the language of the Bottled-in-Bond Act in terms of insisting upon the provenance of the whiskey in terms of the distillery…so basically, you can’t source Empire Rye,” Williams said. “The authenticity of the whiskey in terms of where it’s coming from cannot be fudged.” Of course, an Empire Rye whiskey that has been matured for at least four years and is bottled at 50% ABV could legally use the “Bottled-in-Bond” designation.

The Empire Rye standard is not an official standard of identity as defined under federal regulations, but is owned by the Empire Rye Whiskey Association, a partnership of the founding distilleries and those who have signed on over the two years of development leading up to the public introduction. New York State has more than 100 licensed distilleries, though it is estimated that only between 70 and 80 are actively distilling at this time. At least four additional distillers have committed to distilling whiskey that will meet the Empire Rye standard, and any of the state’s distillers who choose to are eligible to have their whiskies certified as Empire Rye.

“We’re New Yorkers, and we love New York,” Williams said. “This is kind of our love poem to New York, to the extent that whiskey is our art, this is our gift to the state, and hopefully … to the world.”

Links: Empire Rye Whiskey Association | Coppersea Distilling | Black Button Distilling | Finger Lakes Distilling | Kings County Distillery | New York Distilling Company | Taconic Distillery | Tuthilltown Spirits | Van Brunt Stillhouse | Yankee Distillers

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Selling Whiskey in a Whisky World

The boom in Bourbon and American Whiskey sales isn’t just a North American phenomenon. Whisky lovers around the world are demanding Bourbon, Tennessee Whiskey, and other whiskies from legendary and new distilleries alike, as we found during The Whisky Show in London. Part of the demand is being created by the cocktail culture, as American whiskies are key to making both classic and modern cocktails, but there’s also a demand for the unique flavors of American whiskies, too.

Editor’s note: Production support for this episode was provided by Speciality Drinks Ltd. In accordance with our ethics policy, WhiskyCast retains full editorial control over the content of this episode. 

Links: The Whisky Show | Sonoma County Distilling Company | Four Roses | The Whisky Exchange | Smooth Ambler

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