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Whisky is a passion to explore. From the history of the spirit to the evolution of the industry, the story of whisky helps fuel that passion. Often, it’s easy to forget that whisky is also a global multibillion dollar industry. The stories of whisky — from news and new releases to in-depth inquires and what goes on behind the label — blend together to help us appreciate the spirit of whisky.

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Hellyers Road to Teach French to Say G’Day, Mate!

If you’ve heard WhiskyCast coverage of Whisky Live Paris for the last several years, you’ve likely heard Mark Littler of Hellyers Road Distillery in Australia. While Hellyers Road exhibited at Whisky Live Paris in 2010, 2011 and 2012, its whiskies were still not widely available in France.

Now, Paris-based La Maison du Whisky plans to distribute Hellyers Road single malts throughout France. The company serves as an importer and distributor for the French market in addition to operating two Paris retail outlets (and producing Whisky Live Paris each year). Littler told a Tasmanian newspaper that participating in Whisky Live Paris gave him a chance to test his whiskies in the very competitive French market. France is one of the two largest markets for Scotch Whisky exports, along with the United States.

For more with Mark Littler, please listen to WhiskyCast coverage from Whisky Live Paris in 2010, 2011, and 2012. You can also find Mark Gillespie’s tasting notes for the Hellyers Road Pinot Noir Finish in the Tasting Notes section of the WhiskyCast web site.